In an attempt to debut its QLED display technology , the Singapore-based is rolling out a refresh for its all-new PRISM+ Q-Series Ultra, alongside a slew of other features such as HDR10+ and Filmmaker Mode.
Coming in three premium models – the Q55 Ultra, Q65 Ultra, and Q75 Ultra, the TV will retain most of the popular features such as Hands-Free Voice Control, Dolby Vision® HDR, and Dolby Atmos® immersive audio.
Accommodating the mainstream demographic are four entry-level models – the Q32 2023, Q43-QE 2023, Q55-QE 2023, and Q65-QE 2023, all of which come with Google TV and Quantum Color technology for visual enhancements.
Hardware and software collaboration
Thanks to the power of quantum dots – microscopic molecules that enhance light and colour, the TVs improved colour vibrancy, brightness, and contrast. Complimenting the hardware are features such as Dolby Vision® HDR and Dolby Atmos®, with the Ultra receiving HDR10+, allowing colour and brightness levels to be set frame-by-frame to enhance brightness levels and better contrast.
The Ultra lineup will also feature the Filmmaker mode, allowing devices to detect and support the content’s original format. Retaining the brand’s largest TV display, the Q86-QE PRO exists as a lite version of its Ultra sibling – omitting the QLED display.
Understanding the heavy local consumption of Hollywood blockbusters, Korean and Chinese content, PRISM+’s key partnerships with meWATCH and Viu allows users to take advantage of the superior viewing experience with up to 12 months of free trials.
Move towards Google TV
The latest TV lineup brings about 700,000 movies and TV shows across major streaming apps, alongside 10,000 downloadable apps and personalisation features – improving content discovery, parental control, access to apps, with increased connectivity to their network of smart home devices.
Google Profiles helps foster individualised spaces where content recommendations are centred around users’ viewing behaviour and interest – also allowing parents to monitor their child’s content consumption with Kids Profile feature. The partnering Google TV app grants enhanced personalisation with a unified watchlist and doubles up as a virtual remote.
A part of the Google ecosystem, the TVs now come with built-in Google Assistant to look up movies, stream apps, play music, as well as control their TV and connected smart home devices. In addition, the built-in Chromecast will allow for users to cast from their devices directly to the TV, allowing their devices to communicate seamlessly and without hassle
Availability and Pricing
The PRISM+ Google TVs are currently available for purchase on the PRISM+ online store, physical retail stores and all authorised online retailers.
If you have nearly missed the previous 11.11 shopping festival, the ongoing Amazon Black Friday carnival is your chance to make up for what you missed. With PRISM+ being one of the major local vendors participating in this event, shoppers can come to expect amazing deals for their latest home appliances.